I totally agree here. Game power creep is not a good idea. If you alienate new players, the game will not survive. It's best not to think "the game is too easy" - but rather "the game needs high-end content". I agree with some others that fixing the ability to exploit zombies' running/aggro issues is needed. This will go a long way to fixing this "rearm super fast" boast people make. Once people can not exploit zombies and quick-loot, I think the whole game will change. Also, I can't prove it, but I think that something like 80% of people playing use a buch of exploits and pseudo-hacks. Oh, also, another good fix is to slow running in response to things like hunger, thirst, and duration of run. This also hurts people who just run zombies around.